Davidoff Cigars?

Ok am i the only one hesitant to try the "Hoff's" cigars. I thought it was lame a couple years back when he came out with his own calogne. I think it is lame when a lot of celebrities come out with "their scent." Who wants to smell like these people anyway. but now David Hlehoff (sp?) has his own line of cigar, with a motto saying something about living the good life. Since when is he the expert on cigars? I'm hardly saying the guy doesn't know what he is talking about. He has every right to enjoy them. I guess i'm just wondering, does he somehow represent "refined masculinity" to an older demographic? I don't really have anything against the guy. Honestly i'm young [19] and just don't see much in my life that he's done; but older people go apy over him. Any thoughts?